Greek Summer is a state of mind | Visit Greece

“Greek Summer is a state of mind… This year, enjoy your Greek summer wherever you are…” is the message of Greece’s new tourism campaign that will be sent out to the world this year, following the Covid-19 crisis.

According to Marketing Greece CEO Ioanna Dretta, the new campaign is designed to send out a message of optimism and inspire the world to travel to the country whenever possible.

“Through the campaign we aim to create a lasting expectation. To build a new brand and create a desire (for travel) that can be fulfilled for all once the conditions allow it. The Greek summer will always be here,” Dretta said before the video’s screening.

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Jamie Oliver in Greece | Video

In 2015 Jamie Oliver visited Ikaria, also spelled Icaria, a Greek island in the Aegean Sea. That visit was part of his research into the important role of the food people eat in longevity. The residents of the island are known for their longevity and their nutritional habits.

During his visit he tasted local cuisine and specialities such as fried mullet, herb pie, pumpkin pie and broad beans with fennel.    

He then made trahanas, whole grain cracked wheat, cooked with milk, dried in the sun .

 

 

 

 

Greek Tourism. An eternal journey.

greek tourism

This video was published on 10 Mar 2014 by Visit Greece , the official page of the Greek National Tourism Organisation)

Tourism. Greece’s oldest industry… an industry of dreams.
1914. The 1st National Tourism Organization.
Greece’s fame spreads around the world!!!
10.000 tourists in 1914
17,5 million in 2014
Greece, a small piece of heaven on earth.

The film ‘Greek Tourism an Eternal Journey’ has won three awards in three international tourist festivals, organized different cities around the world by the International Committee of Tourism Film Festivals (CIFFT). Read more...